Improving the quality of life of people with sensitive skin is one of the most important objectives for La Roche-Posay, which is now introducing a new product in its innovative line: Anthelios KA, the first daily moisturizer SPF50+ for sensitive skin. This innovative product ensures that a sun protection factor greater than 50 is maintained for 8 hours of activity without the need for reapplication and is aimed at people with sensitive skin for whatever reason, as Dr. Susana Puig, medical director of the Diagnosis Dermatology Clinic and Head of the Dermatology Department at the Hospital Clínic in Barcelona, explains, “not everyone has the same sensitivity to damage induced by ultraviolet radiation. Much of this sensitivity is genetically determined and is partly related to the color of our skin (phototype) but also to the ability to repair the damage produced by ultraviolet radiation. On the other hand, there are times in our lives when our skin is more sensitive to the sun. An example would be pregnancy, when a woman can easily develop sun spots, or when taking medication that may favor the appearance of sunburn or sun allergies”.
For all these sensitive skins, La Roche-Posay has created this fast-absorbing moisturizer, with a high-precision dispenser that ensures optimal dosage, which protects against UVB and UVA (short and long). Dr. Puig, a member of The Doctors, has also insisted that Anthelios KA “offers very high protection for both UVB and UVA radiation, which is very important to avoid both acute harmful effects (e.g., UVB radiation) and UVA radiation. sun allergies) as well as long-term harmful effects (photoaging and photocarcinogenesis)”.
Thus, Anthelios KA is recommended for the following cases: very sun-sensitive skin, pregnant women, post-cosmetic procedures, pigmentary disorders and for all skin at high risk to solar radiation. It can also be used to prevent photoaging, for mature skin that has exhausted its solar capital, skin with photosensitizing treatments and oncological treatments, as well as for cases of actinic keratosis and melanoma.
Dr. Puig recommends Anthelios KA and assures that “it is a new alternative for daily use for the prevention of acute photosensitivity and chronic sun damage, especially indicated for the most sensitive skins”. With respect to other similar products, it should be clarified that Anthelios KA is a moisturizer, not a sunscreen. According to Dr. Puig, “the major differences are its moisturizing formulation, broad spectrum photoprotection and, above all, high remanence”.